Free Webinar: How to Conduct a SWOT Analysis
Thursday, Feb. 23, 2012 at Noon (Eastern)
Smithtown, NY - Office systems dealers will have an opportunity to get an inside look at how to assess their strengths, weaknesses, opportunities and threats in a free webcast presented by Prosperity Plus Management Consulting, Inc. on Thurs. Feb 23, 2012 at Noon (Eastern). The session will be presented by Jim Kahrs, the president and founder of Prosperity Plus. Attendees will have an opportunity to generate questions during an online chat session after the main presentation which begins promptly at Noon (Eastern).
Prosperity Plus Puts Strategic Marketing Division Into Action
Smithtown - NY -- Prosperity Plus Management Consulting, Inc. is broadening its service menu this year with a suite of new marketing programs designed to help business product dealers expand their business and generate revenue among new prospects. The consulting group now provides agency-level services including advertising, public relations (news releases, success stories), promotional communications (direct mail, email, newsletters) and graphic design for sales kits, brochures, postcards, websites and more.
"For many years we've provided clients the ability to promote their business to new prospects through an affordable direct mail program," said Jim Kahrs, President and Founder of Prosperity Plus. "Direct mail is only one piece of the puzzle. To generate the kind of revenue necessary to survive and expand in today's economy, you have to look at other creative ways to make your dealership known and remembered when a prospective customer is ready to buy or recommend your product or service. That takes consistent branding and positioning and it really should be handled by a team that knows the industry and knows how to manage marketing under some of the tightest budget parameters."
Prosperity Plus for its part has more than 60 years worth of professional marketing experience to draw from. The company's VP, Tim Votapka is a veteran marketing communications pro with more than 15 years of B2B agency experience as an account executive. Karin Greene, the creative director at Prosperity, has an equivalent tenure in B2B marketing, most of which has been at the helm of our own graphic design firm. Kahrs himself has more than 20 years of direct knowledge in operations and marketing, and has the added benefit of having worked for both manufacturers and dealers during his career.
"With that kind of capability and expertise under our roof, it just made sense to assemble a division here that would handle the marketing functions that many dealerships cannot manage on their own, either because they can't find a qualified individual with the necessary skill set, or they can't afford to dedicate someone exclusively to marketing. We provide an option that gives dealers the means to make their branding work without having to pay an exorbitant amount of cash."
As part of the new launch, Prosperity Plus is offering dealerships a free marketing analysis. This includes an evaluation of the dealership's current promotional material along with tactical recommendations for short- and long-term marketing. For more information contact Tim Votapka at 631-382-7762 or email.
Prosperity Plus has a variety of new things going on month to month including free educational webinars, consulting program updates and more. The following releases are among our most current announcements. Be sure to check back periodically for new info.
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631-382-7762
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